Micro Finance Institution Business Development Manager / Branch Manager Job

Job Description

Job Framework: Business Development Manager / Branch Manager

Job Purpose: Our client is a Micro Finance Institution that is due to start operations by October 2015.

This position will be charged with Business Operations and Development, Strategic thinking and coordinated leadership of all the branches, this will include quality advice to enhance effective business development, customer satisfaction and integrate corporate governance of all the branches.

The successive candidate will be part of senior management team and will contribute to the Banks mandate of positively transforming enterprises and communities through provision of quality products and services that are responsive to their financial needs.

The Core Values: mission driven, customer focused, results orientated and Pioneering

The role will involve the following responsibilities:

Strategic and Business Management

• Take the lead in the formulation, development and review of marketing policies and strategies that optimize sales of Bank services
• Develop concept papers, proposals and expression of interest to support new product and business growth and development.
• Provide business development and marketing support to branch offices as required from time to time
• Support the preparation of budgets and monitor expenditure for the unit.
• Ensure periodic reviews of the performance of the Bank’s products.
• Support the development and implementation of a corporate public relations and communications strategy for the Bank.
• Support the branches in deposit mobilization activities and initiatives
• Marketing and Sales Management
• Develop and execute marketing plans, and programs both short and long term to ensure market share growth
• Coordinate products promotional activities and events with appointed agencies and ensure adherence to Bank and product guidelines
• Prepare and present to the Management regular sales and marketing status reports as required.
• Participate in development of pricing strategies, balancing firm objectives and customer satisfaction.
• Evaluate the financial aspects of product development, including the product’s budgets, expenditures, research and development appropriations, return-on-investment, and profit-loss projections.
• Facilitate periodic market research studies to support product and service delivery and business development.
• Undertake periodic analysis of business performance and table marketing reports for the Management, and assist in formulating and coordinating marketing activities and policies to promote products and services.
• Product and Brand Development and Management
• Conduct market research, intelligence and analysis in order to develop new and competitive product
• Monitor competing products and services in the market and advise Microfinance Bank stakeholders for necessary action.
• Assist in branding of the Bank to achieve a competitive niche in the market
• Customer Service and Relationship Management
• Develop and maintain an effective customer liaison program for the Bank.
• Develop and ensure implementation of effective customer care mechanism that ensures responsiveness to customers’ expectation
• Perform any other duties assigned by the management/supervisor from time to time

Job Specification

• The candidate should have the following minimum qualifications:
• At least 6 year experience in senior management level in Micro Finance or Banking industry and lending either in SME or Group preferably in a financial institution is a must.
• A Bachelor’s degree in Business Administration or Marketing, Accounting, Finance or related fields.
• Practical knowledge in Sales and Marketing, and credit risk management.
• Knowledge of banking operation roles e.g. Credit, cash management, customer care, operations.
• Post graduate diploma in Communications and Public Relations, Management, or Leadership
• Member of Chartered Institute of Marketing, PR or Communications, ICPAK, CPA (K)/ ACCA

Key Competences

• Ability to work independently and drive assignments to completion
• Exceptional communication skills
• Must possess excellent administrative, financial, public relations, and analytical skills necessary to enhance job performance
• Decisive and accommodating
• Performance driven – takes the initiative to set and achieve challenging work goals. Proven track record for delivery of superior results and ability to meet stretching targets
• Strong negotiation skills.
• Track record of aggressive marketing attitude with high sense of creativity and innovation. Proven track record of aggressive sales of loans, deposit mobilization and distribution of banc assurance products
• Capacity to lead and manage sales staff including direct sales representatives. Team supervisory experience mandatory.
• Good interpersonal and communication skills with high personal integrity and ability to work under pressure.
• Credit management skills
• Knowledge/exposure in Branch Operations
• Good customer relationship management skills and track record

How to Apply

If you believe your career objectives match this exciting position, please forward your application and detailed C.V stating your current position, remuneration, contact details by 1st September 2015 to the Sheer Logic Management Consultants E- Mail: info@sheerlogic.co.ke
Only shortlisted candidates will be contacted
NB: Please clearly indicate on the subject line as ‘Business Development Manager’