Background: Our client is a technology company that designs and manufactures products to power the modern lifestyle. We work for the millions of individuals, households, and small businesses that demand convenient, reliable power for phones, radios, lights, and entertainment.
Our first product, BrightBox, is a Solar Home System (SHS) that powers phones, tablets, radios, and much more. BrightBox has received rave reviews from customers in over ten countries, and both our product line and customer list are growing quickly.
This position is an incredible opportunity to work with a high-growth company and to develop support and service for technologies that will improve lives for millions of people.
The solutions we provide enable families to live cleaner, brighter, safer, and more productive lives while saving money on traditional energy sources such as candles, kerosene, and single-use batteries.
Our commitment to creating life-changing products is combined with a deep-rooted desire to provide a world-class level of after-sales support and customer service.
We are supported by a number of prominent investors, corporates, and organizations worldwide. We are searching for committed professionals to join our quickly expanding team in Nairobi, Kenya.
If you are ready to embark on an exciting, rewarding career that will have an impact on lives across the globe, please apply to join us.Job Description: We are seeking a highly motivated, experienced professional to play a leading role as our Marketing Manager.
You should have a strong marketing background with complementary communication skills in order to lead brand development, work with channel partners, and driving sales effectiveness.
You will interact regularly with our R&D, Sales, and Operations teams and achieve specific performance targets.This position will play a leadership role, influencing regional corporate strategy and our success across sub-Saharan Africa.
You will be one of our key managers and will receive a fixed salary and competitive benefits, with bonuses based on performance.
Primary Responsibilities:
- Brand development: Formulate value proposition and identify at a strategic level, then mobilize it by developing relevant consumer communications and engagement strategies to support our sales force and partner channels and target customers across Kenya and new markets.
- Brand Activation: Conceptualize and oversee execution of brand activation activities through our sales team and partner channels.
- Community Management: Lead community-building efforts for our sales force to establish a sense of mission and identity amongst the last-mile sales agents who sell our products.
- Corporate Marketing: Establish as a trusted partner and leader in providing off-grid solutions to households, businesses, and individuals without reliable or affordable energy access through knowledge and insights reporting, social media and press engagement, development of awards and industry affiliations.
- Consumer and Market Insights: Conduct rigorous quantitative and qualitative primary market research on customer attitudes and segmentations, buying behaviors, social impact, brand and product satisfaction, and new marketing opportunities. Serve as the firm’s consumer and markets knowledge center and consumer advocate in strategic decision-making.
- At least 5 years in high-level strategic marketing/ brand manager roles with mass-market products. We’re looking for demonstrated high-level creative and entrepreneurial strengths leveraging deep consumer understanding to design and drive mass-market, consumer-focused communications strategies and go-to-market plans.
- Strong analytical market research experience. Demonstrated experience using statistical models and data-based reasoning to design market research and deliver useful, often complex quantitative and qualitative insights.
- A good communicator and a great listener. A clear written communicator. An ability to understand consumers intimately well by listening, empathizing and asking the right questions.
- An entrepreneur and creative visionary.
- Project and team management ability. Experience managing multiple, concurrent projects through internal teams and external creative and activation firms. A proven ability to direct (and sometimes redirect) projects to deliver precise, high-quality, and on-time deliverables.
- Experience managing workflows across a team.
- Excellent attention to detail and ability to prioritize, synthesize information, and follow through to see initiatives to completion
- Driven to succeed in a start up environment, including working long hours to propel our mission forward and to change millions of lives
- Experience in the private sector with an international team a plus
- University Degree in a Business & Marketing-Related Field
- Proficiency in Microsoft Office and Google Apps
- Fluency in Swahili preferred
Applications clearly indicating the vacancy with curriculum vitae’s should be addressed and uploaded onto our website through
http://career.nftconsult.com/index.php?m=careers&p=showJob&ID=1486Only MS word applications or PDF files will be considered.
Only shortlisted candidates will be contacted.
Deadline for submission: 10th July 2015
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