November 10, 2014
Job Description
Vacancy: Online Media Expert
Job Post Details Social media content creation:
Develop content for external communications, blogs and social networking platforms.
Use creative means to plan and implement a range of social media programs and/or events.
Contribute to and regularly update external social sites: such as Facebook and Twitter.
Develop content calendar for these sites.
Social media community management:
Respond to stakeholder inquiries and comments on established channels in real time as necessary.
Listen to and monitor all social media outlets: pages, sites, blogs on a daily basis and post/respond on particular topics or in response to other post/comments.
Convey a sense of community and build our following based on valuation content and mutual sharing.
Website research and monitoring:
Use alerts, search and other tools to monitor for mentions.
Email newsletter management:
Identify editorial and news materials for weekly and month newsletter; lay out newsletter in template, oversee distribution and report results.
Train others on using social media platforms effectively:
Ability to cross-train other employees on electronic and social marketing related functions.
Must be comfortable presenting technical information to management team and staff.
Requirements
- Bachelor’s degree in Communications, Journalism or equivalent combination of professional and academic experience.
- At least 2 years of experience planning, testing, launching, monitoring, optimizing and measuring social media campaigns.
- Excellent knowledge of leveraging social media technologies such as Facebook, Twitter, YouTube, blogs, and working knowledge of web analytics software.
- Photography and Photoshop/photo editing skills.
- Knowledge of Adobe InDesign or other publishing software will be a plus.
- Proficiency using computer packages and software including Word, Excel, and PowerPoint.
- Excellent written and verbal communication skills.
- Ability to compose and edit written and electronic materials.
How to Apply
Please email your application, CV and 2 writing samples to: titus@kentrain.co.ke and mainamaina83@yahoo.com by 13 November 2014
No comments:
Post a Comment